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Standing out at a Career Fair can make a difference in your job hunt. Job Faires are starting to pick up, and Dice is running some nice ones, called Targeted Job Fairs. At a San Jose Area Job Faire in January, 10 companies as showing up, and Dice has 82 career fairs scheduled for 2010 across the US.

How do you compete at a Career Faire? The rivalry can be substantial, but you can help yourself stand out from the bunch with advance preparation. At AA-Careers, we have a simplified step-by-step process to prepare. Planning to go? Here’s how to prepare:

First, investigate the organizations that are going and pick your objectives. Use the web to research the companies that are there ahead of time. Go to their websites and see if they have their openings listed. Pick a rational number to target, and get ready to spend an hour or more researching each one. It’s hard to do more than eight in a day, and four to six is a much more reasonable target. For each company, you want to know: recent news, key product lines, and exectuve names. Try to see if you know anyone at the target companies. You’ll end up with a page or two of research for each company/job.

Second, if there are job openings on the web, read them to see what the hiring manager is looking for. Create a mapping of your accomplishments and skills to the prerequisites of the job. Make the terminology match. If the hiring organization calls customers "clients", your resume should do the same thing. The accomplishments should be written in the style of the hiring company.

Third, create a ‘short sales pitch’ for each likely organization/job combination. Write down a sixty second ‘thumbnail’ that you can repeat out loud describing why you are a fantastic prospect for that position. You’ll use this in your resume and when you meet people at the job kiosk.

Fourth, modify your resume for each opportunity. The objective on your resume should exactly match the position you’re aiming for. The executive summary should be a written form of your “mini sales pitch” for the job. Then choose the accomplishments and skills that most clearly match the job requirements. Especially at a Job Faire, the purpose of your resume is a sales tool for you – to get you on-site job interviews. It should be simple to see that you’re a fit based on your resume.

Fifth, dress and prepare as if you’re doing on-site interviews. Dress well and be properly groomed. Don’t over do-it (this isn’t a date!) and don’t underdress (no jeans or t-shirts, no matter how much you paid for them). Avoid strong cologne or perfume.

Finally, practice your ‘mini-sales-pitch’. Collect your research and the resume for each spot - bring a couple of copies for each – and put each in a intelligibly labeled folder. Keep them in a lightweight briefcase or folio.

Remember to smile, and good hunting!

Hawaiian Gardens Casino, a fast-growing California-based card club, hired the services of Watchit Media, Inc., the leading producer of digital media and advertising, to provide a better viewing and gaming experience to the players of Hawaiian Gardens Casino. This business endeavor is part of the strategy employed by Ron Sarabi, general manager of Hawaiian Gardens Casino, in his effort to expand the business and provide nothing but the best customer service through maximizing its facilities. As of 2006, the casino club has grown to become the second largest card club in the state with 180 tables.

In a press release distributed in 2004 through Market Wire, Ron Sarabi stressed that the club’s television screens serve as an effective avenue for them to communicate with their customers. Watchit Media, Inc. has developed all content aired in the club’s 32 television screens through two channels. Watchit Media Inc.’s Private Venue Programming allows the Hawaiian Gardens Casino to communicate directly with its customers by providing them with an assortment of information such as the Player Tracking Card, gaming promotions, and its array of food and beverages.

Ron Sarabi further explained the need to take advantage of the customers’ presence in the club, as they spend an average of five to six hours per day inside the property. With this innovation, Hawaiian Gardens Casino provides utmost convenience to customers since all the information they need flashes on the screens; thus, they no longer have to rise from their seats.